Thursday, September 16, 2010

3-D FIZZLES A LITTLE

This does not surprise me at all...
http://www.thestar.com/business/article/861531--hollywood-to-continuing-pushing-3-d-even-after-profit-lustre-fades

In standard fashion, news like this makes the Business pages first... someday will make the Entertainment pages.

Remember that any figure 'reported by Box Office Mojo' is not the amount of cash that is considered profit. If BOM reports 124 million, then about 50-55 million of that makes it back to the producers. (Less than 50%.) So it is worse than even the article is suggesting.

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